UTM Builder

Track marketing campaigns by adding UTM parameters to your links.

UTM Parameters

ParameterPurposeExample
utm_sourceTraffic sourcegoogle, facebook, newsletter
utm_mediumMarketing mediumcpc, email, social
utm_campaignCampaign namesummer_sale_2026
utm_termPaid search keywordlink shortener
utm_contentAd variationbanner_v2

UTM Templates

Save frequently-used UTM parameter sets as templates. Go to UTM Templates in the sidebar to create and manage templates. When creating a link, apply a template with one click.